For years, lead generation for traditional marketers meant actively seeking out and educating prospective customers about your services through broad scope advertising methods, such as by purchasing an ad in a magazine or renting a trade show booth and tracking people down at events. However, that dog has seen its day. Nowadays, there are so many marketing outlets available that consumers are overloaded with information and simply tune most of it out. In addition, potential customers have more resources than ever when it comes to seeking out information. This has forced a change in the way effective lead generation is activated.With so many customers looking for ways to educate themselves about your credit union’s products and services, it’s never been more important to utilize new tactics that put your information in the specific places they’re looking, and that establish you as a trusted expert for their financial needs. The great news is that social and digital marketing offers numerous ways for you to target and reach very specific audiences without the broad strokes which help to minimize or eliminate waste. You can now build lasting relationships with the specific customers you want to reach through constant, specialized touchpoints.Here are five easy to implement social and digital solutions currently available when it comes to new customer engagement lead generation. continue reading » 24SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr
The men’s volleyball team has had a rough last couple of matches. USC (9-4, 8-4 MPSF) dropped from No. 3 to No. 7 nationally. Hence, having a week off could not have come at a better time for the Trojans. They look to come back from their week off with back-to-back wins at home against No. 3 UC Irvine (16-3, 11-2) and UC San Diego (2-15, 0-12 MPSF) Tuesday and Wednesday.The Trojans have been practicing hard during their week off, honing fundamentals and focusing on their serving and passing skills that have been struggling recently. It should have served as a nice break for the Trojans, who have been constantly traveling and played the full five sets in three of their last six games.Following the team’s loss to UC Santa Barbara, head coach Bill Ferguson noted that it is critical in future matches that the Trojans focus on one point at a time while on court.UC Irvine will prove to be a tough match for the Trojans. In their last match in Irvine, the teams battled out to a full five sets (28-30, 25-17, 21-25, 25-23, 15-13). Both teams were undefeated in conference and USC was undefeated overall, and the Trojans went into the match as the underdogs. Pulling out the win in Irvine propelled the Trojans back onto the national stage. The UC Irvine match served as a test for the Trojans, and they passed with flying colors.Coming into the match as the underdogs once again should motivate the Trojans to regain their victorious mentality and readjust their technique, so they can beat the Anteaters once again.Junior opposite Josh Kirchner dominated the net for USC with a team-high 15 kills against UCI. Senior setter Micah Christenson and Kirchner both had a team-high two aces. Similar production from the USC offense and service line should translate into slew of points for the Trojans, pushing them to a victory at home.The two teams have had a vastly different last couple of weeks: UCI has won their last seven matches, while USC has gone 3-4. Hopefully, the Trojans can make a complete 180-degree switch and turn their play into high gear.If the Trojans can limit sophomore opposite hitters Tamir Hershko and senior Zack La Cavera, they should be able to slow down UC Irvine’s dominant offense. Both make up the teams 13.77 kills per set average and .355 hitting percentage.USC’s match tomorrow night is against UC San Diego. In their previous match, USC won easily in three-straight sets (25-14, 25-16, 25-19). UCSD has lost in three sets against all conference opponents except two this season (UCI and Stanford). If the Trojans can get back to their fundamentals tonight, then they should ride that momentum for back-to-back wins at home.A decisive set of wins for the Trojans will help put the team back on the right track as they head into the back end of their schedule with their eyes set on the MPSF and NCAA Tournaments.See the Trojans take the court at 6 p.m. Tuesday against UC Irvine and Wednesday at 7 p.m. against UC San Diego.
Published on April 13, 2017 at 7:43 pm Contact Tomer: [email protected] | @tomer_langer Brittney Sykes was selected by the Atlanta Dream in the first round (seventh overall pick) on Thursday night.The former Syracuse guard was the first Syracuse player drafted. It’s the highest an Orange player has ever been drafted. Kayla Alexander was drafted eighth overall in 2013.Sykes averaged 13.4 points per game and 5.9 rebounds per game over her career. This past year she had career highs with 19.2 points and 7.8 rebounds on her way to being selected to the All-Atlantic Coast Conference First Team. She finished her SU career third in scoring.The Newark, New Jersey, native missed nearly all of the 2014-2015 season after suffering from her second torn ACL. She came back the next year, spending most of it recovering and regaining trust in her game and her body.She debated leaving and entering the WNBA draft after the conclusion of last season, but decided to stick around. She frequently said throughout the season that staying was the best thing she could have done. In that time she also worked on developing her 3-point shot, something that will be crucial in the pros.AdvertisementThis is placeholder text“I think she is an athletic talent, and I think she will exploit that athletic talent and challenge on someone’s roster,” Dallas Wings head coach Fred Williams said. “She’s a player that really intrigues a lot of the scouts and a lot of the coaches within the league.” Comments Facebook Twitter Google+